MySEOWizard
Free template

SEO Strategy Template

A long-form, executive-readable strategy doc that ties business goals to channel investment. Tell us your ICP and constraints — we draft a stakeholder-ready brief.

No credit card. First template generated free.

+5k
Used by founders, heads of growth, and CMOs

Built like a real strategy doc.

Every section serves a stakeholder — execs, marketing leadership, the SEO lead. No section is filler.

Acme Co · SEO Strategy
Strategy Brief · Q3

Owning the “mid-market specialty” conversation through search.

A strategy that connects our positioning, ICP, and content investment into one defensible channel bet — built to align leadership and survive the next planning cycle.

Business context
Why SEO, why now
ICP & search-intent map
Who you're winning over
Competitive landscape
Real positioning
Channel role of SEO
vs. paid, social, etc.
Content pillars
Topical authority shape
Measurement framework
What success looks like

From pillar to authority.

Strategy docs that go past the “more content” reflex — they map content pillars to ICP search intent and channel role.

Pillar 1

Foundational educational

Cover the buyer-journey awareness layer — high volume, broad intent.

Pillar 2

Comparison & evaluation

Where the deal moves. Buyer-intent, conversion-rich, tightly briefed.

Pillar 3

Authority & POV

Defensible perspective pieces. Build distinctiveness, earn links.

Why use this template.

Stakeholder buy-in

Boards and CFOs read the strategy, not the spreadsheet. The doc is built for that audience first.

Multi-quarter horizon

Not the next-30-days rush. A defensible direction the team can rally behind for 9–12 months.

Connect to revenue

The measurement framework anchors every section to outcomes the business actually cares about.

“The doc finally gave us a strategy our exec team actually referenced in planning.”
Marc Schmitt·Brand Consultant

Stop pitching SEO. Start aligning on it.

A doc your CFO will read and your CMO will defend — generated from a brief you'd write in a single sitting.

Free first template. No card. ~60 seconds.

SEO Strategy FAQ

How the strategy doc differs from a tactical plan, and where it fits.

The Plan is tactical — what gets done in the next 90 days. The Strategy is the why — business context, ICP, channel role, content pillars, measurement framework. Generate the Strategy first; the Plan executes against it.
Yes. 6–9 sections of 200–400 words each, written in executive register. Designed to be read end-to-end, not skimmed.
Business model, ICP, and constraints. Vague answers produce a vague strategy; specifics about how the business actually makes money produce a strategy that makes sense.
The default is multi-quarter. Set the horizon (in months) on the wizard and the doc adapts — tighter focus for shorter horizons, broader vision for longer.
If you give the model good inputs about your business, yes. The strategic register is built into the system prompt — no SEO jargon dumps, no buzzword soup.