MySEOWizard
Sign up
Free template

SEO Competitor Analysis Template

Drop your domain, name 1–3 competitors, and get a branded teardown — keyword gaps, backlink deltas, on-page advantages, and the moves to take next.

No credit card. First template generated free.

+5k
Used by 1,200+ agency teams this month

Side-by-side teardown, not a checklist.

Every section frames *your* domain against the competitors you named — so the doc reads like a strategic brief, not a generic audit.

acme.com
section
  • Positioning
    Mid-market specialty positioning
  • Top keyword themes
    Buyer-intent / long-tail
  • Backlink profile
    DR 38 · 1.2k referring
  • On-page strengths
    Internal linking · schema
  • Gaps
    Thin TOFU coverage
competitor.com
section
  • Positioning
    Broad-market generalist
  • Top keyword themes
    TOFU / informational
  • Backlink profile
    DR 52 · 4.8k referring
  • On-page strengths
    Heavy programmatic
  • Gaps
    Brand authority weak

Plus a "Recommended next moves" section that makes the deltas actionable.

Six dimensions, every time.

Same structure across every analysis so your team learns to read it fast — and clients can compare quarter over quarter.

Keyword & content gap

Where competitors rank that you don't — and the inverse, where you have unrealized share.

Backlink profile delta

Authority gap, referring-domain themes, and link types worth pursuing.

On-page & technical edge

Internal linking, schema, page speed, and ICP-language alignment.

Brand & messaging differentiation

How positioning shows up in titles, meta, and on-page copy — yours vs. theirs.

Traffic & growth pattern

Inferred trajectory from observable signals (content cadence, page coverage).

Recommended next moves

Prioritized list — quick wins, medium-term content bets, structural plays.

When this template earns its keep.

Pre-pitch intel

Walking into a pitch armed with a tailored teardown of the prospect's competitive set — the consultant move that closes deals.

Lost-rankings post-mortem

Something shifted. Find what your competitors changed (new content patterns, link velocity) before scrambling to react.

Quarterly client deck

Plug a fresh analysis into your QBR — clients see specific moves and trust the recommendations.

See where you actually stand.

In 60 seconds you'll have a doc that's specific to your competitive set, not a generic SEO checklist.

Free first template. No card. ~60 seconds.

Competitor Analysis FAQ

Everything you need to know about generating a competitor analysis with AI.

You provide the domain names. The model reasons over what those companies typically do given the domain, your business notes, and SEO best-practice frameworks. It's a structured analysis based on your inputs — not live SERP scraping.
No. The doc highlights the dimensions where competitors typically beat each other and prompts where to dig deeper. Pair it with Ahrefs/Semrush data when you act on it.
Specific to the inputs you give. The more you put into 'What does your business do?' and competitor notes, the more tailored the next-moves section gets.
Yes — each generation costs one credit. Branding (logo, colors, footer) is set per account and snapshotted onto each doc at generation time.
It's faster. A senior analyst still polishes the output — the doc is the first 80% in 60 seconds, not a replacement for judgement.